I’m exploring why having a website is so helpful for homesteaders, using the story of a friend who sells microgreens and stays connected with customers beyond the farmers’ market, all thanks to email and an online presence.

Hey friends, today I’m digging into why we, as homesteaders, might need a website and where to even begin. I share the story of a friend who sells microgreens at the farmers’ market and discovered how capturing customers’ emails and communicating online allowed him to serve them better—even outside market days. By emailing them directly, he can offer his products year-round and help educate folks about what he’s selling. If you’re curious about building your own site, I’ve got a link ready for you. Stay tuned for the next episode, where I’ll talk more about the advantages of going online!

Outline
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Welcome and Introduction

Hey there, it’s Scott again, and today I’m talking about why a homesteader like you or me might need a website.
Wondering where to start? You’re not alone!

The Microgreen Story

Let me tell you about my friend who sells microgreens at the farmers’ market.
He realized people wanted these greens more often than just market days.
By asking for their email addresses, he stayed in touch and offered products year-round.

Why a Website Helps

A website lets you share information, tell your story, and help customers learn about your products.
It’s like having a virtual farmer’s stand open all the time, with added education and resources.

Capturing Emails and Going Beyond the Market

With emails, you’re not limited to Wednesdays and Saturdays anymore.
Communicate new offerings, winter availability, and helpful tips to keep customers engaged.

Resources to Get Started

I’ve got a link over on the side—just click “Learn More” to find out how to build your own site.
It’ll show you the basics so you can hit the ground running.

What’s Next

In the next video, I’ll explain why a website and email list might actually be better than other routes I first tried.
Stay tuned and create a great day!

Resource:

Click Here To Build Your Marketing Website.